The top service design tweets - A Festival Story from the Service Design Network

The top service design tweets - A Festival Story from the Service Design Network

As part of the 2016 Service Design Fringe Festival, we decided to expand our horizons by holding our first online-only discussion. In doing an online event, we were able to include a much wider audience than our London-based events, therefore making public discussion of service design much more accessible. Service design is not just for Londoners, and we're reaching out to the rest of the UK to hear about exciting progressions in our industry.

5 essential strategies for design thinkers in organisations - A Festival Story by Ben Heller.

5 essential strategies for design thinkers in organisations - A Festival Story by Ben Heller.

Following the biggest Service Design Fringe Festival to date, we're sharing the highlights of our talks and workshops with the global community, so everybody can join in discussions around our industry. Continuing in a series of short stories, Ben Heller, a senior consultant at EY, writes his top five tips for bringing design thinking into organisations, complete with some amusing memes courtesy of UX Reactions.

How to get beyond the blueprint - A Festival Story from Daniel Letts.

How to get beyond the blueprint - A Festival Story from Daniel Letts.

We’ve all been there - done the insights, developed the idea, designed the service but the service doesn’t take root as we hoped, or even withers and dies. Why is this? 

There are many reasons why a good service design can still fail: operational, logistical, financial, legal, technical, cultural, political, and usually a toxic combination of these, but they can all be summed up as not enough preparation and planning.

How to make service design relevant - A Festival Story from Niharika Hariharan.

How to make service design relevant - A Festival Story from Niharika Hariharan.

Reports indicate that 51% of the work run by Service Design agencies is never implemented (Design for Service Innovation & Development Reports, 2015). How can we hence deliver services that bring together the proposed ideal experience and actionable strategy to support businesses and users alike? ‘Making Service Design Relevant’ explores possible answers to this key question.

How to push the boundaries of service design methods - A Festival Story from Policy Lab.

How to push the boundaries of service design methods - A Festival Story from Policy Lab.

We ran a series of three ‘next practice’ events showing participants how we’ve been taking user-centred design to the next level for policymaking by combining it with film ethnography, speculative design and data science.

How to use live prototyping to solve complex problems - A Festival Story from Uscreates.

How to use live prototyping to solve complex problems - A Festival Story from Uscreates.

Following the biggest Service Design Fringe Festival to date, we're sharing the highlights of our talks and workshops with the global community, so everybody can join in discussions around our industry. Continuing in a series of short stories, Karen Barrett, Design Consultant at Uscreates, writes about how live prototyping can quickly help tackle complex problems.

What's service branding, and why do we need it? - A Festival Story from Wolff Olins.

What's service branding, and why do we need it? - A Festival Story from Wolff Olins.

Anyone familiar with service design will know that traditional thinking says that services need to be optimised - but we worry that this obsession with optimisation is resulting in uniformity and uninspiring service experiences. So we posed the question: How can we avoid homogenous experiences where every service looks and feels the same…?

The future, imagined by service designers - A Festival Story from London College of Communication.

The future, imagined by service designers - A Festival Story from London College of Communication.

Service Design Futures was an evening curated by the Service Design Innovation students at London College of Communication (LCC). The theme of the night called for guests to consider the prospect of future scenarios, speculative design and how service design might address those new concerns, all the while thinking about how service design as a practice might evolve over time.

How to research on the move - A Festival Story from STBY.

How to research on the move - A Festival Story from STBY.

Following the biggest Service Design Fringe Festival to date, we're sharing the highlights of our talks and workshops with the global community, so everybody can join in discussions around our industry. In the first of a series of short stories, STBY, an agency specialising in design research, write about this year's festival workshop, learning how to use film and photography to document the user journey.