Design thinking is revolutionising how government and business think about what they do. For designers, researching your target users, coming up with lots of ideas, and prototyping and testing concepts is a no-brainer. This is still a radical approach for many organisations in their approach to creating services. Find out how people are introducing design thinking in organisations today.
About Lisa O'Brien
Lisa stumbled upon service design via the murky waters of organisational development and learning design. Firmly believing that ideas really can change the world, Lisa helps organisations consider the bigger picture by using human-centred design to focus on creating experiences that try to make the world a better place. Lisa’s on a mission to make design accessible and practical, pulling back the curtains to demystify the process without losing that special bit of magic that comes from a truly well-designed interaction.
About Jason Grant
Jason was a Design Strategist since early 2000s. He coached designers at companies like: Amex, eBay, Bupa, HSBC. Having formally taught User Centered Design at various institutions, his focus now is on a mission to coach 1 billion people Design Thinking. Jason is also an active conference speaker.
About Emma Gasson
Emma is working in government, leading the design of a new digital service for the UK. She was previously the Head of Service Design at FutureGov and Head of Design at the Ministry of Justice. With a background in design, Emma has inspired change in many change-resistant environments.
About Megha Wadhawan
Megha's work creates insights that help make sense of fuzzy problems and informs strategy, design and scale for new and existing services, new product development, social innovation and sustainability.
With a background spanning various creative disciplines - from service to branding, she has also founded an art gallery, developed start-ups, worked in academia and lived in 8 cities across 2 continents.